Role: BDR [AI-Native]
Company: Curation
Website: www.curationcorp.com
Location: London
Department: Sales & Growth
Reports to: Head of Curation Connect (Enterprise Division)
Salary: Competitive base with up to 50% OTE through meetings booked and pipeline generated
About Us
Curation is the retail Investor Relations OS for listed companies — helping them reach, engage and measure their retail investor base.
Corporate investor relations has traditionally been built for institutions. We're closing that gap with an AI-native platform combining owned investor newsrooms, video, conversational AI, distribution and retail intelligence. Our tools help companies educate shareholders, understand what resonates and measure the impact of their communications. More than 60 listed issuers across the UK, Europe and North America already use Curation.
We've raised $3m+ in seed funding, led by VEON, to deepen our AI product suite, grow the team and support US expansion, with an office planned for 2027. You'll join a flat, high-ownership culture at a moment where what you build here will define how we grow.
The Role
This is not a traditional BDR role.
You'll be the architect of Curation Connect's outbound engine — building the AI-powered systems, workflows, and sequences that generate qualified pipeline for our Head of Sales to close. Roughly 60% of your time is building and iterating the machine; 40% is running it: researching prospects, writing sharp outreach, booking calls, and keeping the CRM running smoothly.
You'll work directly with Calum (Head of Curation Connect), with no layers between you and the person making decisions. The signals you bring back from the market will directly shape how we sell, position, and price.
This is a rare opportunity to be the first dedicated sales hire at a fintech with genuine traction — and to build the outbound function from scratch using the best AI tooling available.
What You'll Own
Build the outbound engine
- Design and build AI-powered lead generation workflows using Claude, Notion, and other sales/lead-gen tools — enrichment waterfalls, signal-based targeting, ICP scoring.
- Set up and manage outbound infrastructure: email domains, deliverability monitoring, sending tools (Instantly/Smartlead), and sequencing.
- Build prospect lists from scratch — no inherited databases, no spray and pray. Precision targeting of IR Directors, CFOs, and CEO/Board Members at publicly listed UK and US companies.
Run the outbound motion
- Write and test outreach sequences across email and LinkedIn. Iterate based on open rates, reply rates, and meeting quality — not just volume.
- Monitor buying signals: fundraises, leadership changes, earnings announcements, investor day activity. Use these to time and personalise outreach.
- Book and run qualified discovery calls and own the handoff to Calum — structured notes, context, and prep so every call lands.
Own the CRM and pipeline
- Keep CRM clean, accurate, and useful. Your data discipline makes the whole team sharper.
- Treat CRM hygiene and accuracy as a key KPI — ensure stages, fields, and notes are consistently up to date.
- Track what's working and what isn't. Feed insights back into messaging, ICP definition, and targeting every week.
What We're Looking For
- 1–3 years in a BDR, SDR, or outbound sales role in B2B SaaS, fintech, or financial services.
- Genuinely AI-native — you use AI tools daily, not occasionally. You understand how to build agentic workflows that replace manual work at scale, not just use ChatGPT to write emails.
- Hands-on experience with outbound tooling: You've built sequences, not just executed them. Notion expertise is ideal.
- Ideally have run discovery calls to build qualified pipe with handoffs to AEs previously.
- Sharp written communicator — you can write a cold email that actually gets a reply from a CFO at a listed company. No templates, no clichés.
- High agency — you don't wait for a list to be handed to you. You go build one.
- Curious about investing and markets. You don't need to be an expert, but you need to be able to hold a credible conversation with an IR Director.
- Builder mindset — the idea of designing a system from zero excites you more than inheriting a playbook.
Location
- London-based, in-office 4 days a week.
- We move fast and believe in physical energy and presence.
Salary & Perks
- Competitive base salary
- Up to 50% OTE — earned through qualified meetings booked and pipeline generated
- Free membership to the Curation Collective (RRP £3,000pa)
- Gym membership
- Cycle-to-work scheme
- Direct access to the founders and SLT — no bureaucracy, real ownership, real impact
Our Process
Simple, fast, and human:
- Intro call — 30-min chat with Calum.
- Task + Follow-up interview — in person session. A short task then walk us through your thinking, your tooling, and a deeper dive into your skills.
- Final chat — with hiring team + meet a broader team member for culture fit.
- Offer — within 21 days of your first call.
Ready to build the pipeline machine for one of fintech's most exciting stories?
Apply now. The playbook doesn't exist yet — you're writing it.